Social media is the backbone of an Etsy shop. Cordero recommends that makers make accounts on various social media platforms to connect with their audience. She also recommends making yourself visible, engaging with her followers directly, and being active on her page. Here are her top tips to succeed in social media:
Goal setting for makers – How to Start an Etsy Shop
There are many aspects of goal setting for makers when starting an Etsy store and it is important to have an overall plan. While creating a plan, it is also important to consider the amount of time that will be spent on promoting and organizing the shop. You should save receipts and keep track of your expenses. To help you keep track of expenses, you can download a free bookkeeping spreadsheet designed for Etsy sellers. Similarly, observing other makers’ experiences can be a great source of inspiration. It’s also possible to ask for advice from others.
The most successful Etsy sellers think and act like a business. They define their version of success and make small, incremental steps toward it. They maintain high standards and use many digital tools to improve their offerings. By making goal getting a priority, you’ll put your best foot forward while selling and promoting your items. This will reflect in your results. Make sure that you’re happy and excited about your Etsy shop’s products.
Choosing a Niche for Your Shop
When starting your Etsy shop, it’s essential to focus on a specific type of product. You don’t want to sell everything under the sun! That can be too overwhelming! This is where Etsy Trends can come in handy. Here, you can research what’s popular in your niche and see how your product will sell in the market. You can also check Google Trends to see what products are trending in your niche.
There are many ways to choose your Etsy niche. For example, if you love crafting and sewing, you can choose a niche that revolves around that. A multi-niche shop can be a great way to showcase your various talents. Plus, it can draw in more customers. But if you’re just starting out, sticking to one niche might be the best option.
Choosing a Store Name
There are many things to consider when choosing a store name when starting an Etsу shop. The name you choose should be easy to say, as customers will likely be unable to recognize the products in your shop without knowing the store name. You can use a combination of two words that are easily spelled to get a unique store name that will distinguish your shop from the competition. Keep in mind that you can always change the name later if it does not seem to be working for you.
The first thing to consider is whether or not the name you’re considering is trademarked. There are many risks associated with trademarks. For example, if your store name is too similar to a business name already used, the business owner could ask you to stop using the name or take legal action against you. Another consideration when choosing an Etsy store name is whether or not it reflects the nature of your business. For example, a shop that sells handmade jewelry may be called “Peace and Love” or “Peace and Joy.”
Uploading a Banner to your Shop
You may already have a logo for your Etsy shop, but you can add a banner to draw attention to it. Once you’ve uploaded your logo to your Etsy shop, you can place it in other areas on your page. Your banner can have a heading text box or be a different size to fit the rest of your page. Here are some tips to help you upload the perfect banner for your Etsy shop:
Choose a banner image that speaks loudly. Make sure to leave plenty of white space to highlight important design elements. Your banner should also include contact information, such as email address and phone number. People tend to gravitate toward places with a lot of people, whether it’s in person or online. Your banner will influence your customers’ decisions based on the wisdom of the crowd. You can even use people to promote your products!
Filing Taxes on Etsy
When you first start your Etsy shop, the last thing on your mind is filing taxes. You have so many other responsibilities, and tax filing is one of them. You may also not be familiar with all the details of taxes, like when and how to file. Luckily, there are some important tips to help you get started. In this article, we’ll cover the basics. After all, taxes are only a small part of running a business.
Before you can file taxes on your Etsy shop, you have to determine whether it is a business or a hobby. To claim a deduction, you must either have a profit in three of the past five years or have made more than $20,000 USD in sales during the calendar year. Additionally, you must have made 200 or more payments in the calendar year, and the 1099-K form reports total gross sales income through Etsy Payments. To track your expenses, you’ll need a bookkeeping program and/or save receipts from business purchases.